New digital business trends have disrupted the traditional, full-time-employee business model, by providing companies and workers with a wide variety of new working arrangements to choose from. Short-term, freelance, and remote work have emerged to supplement or replace long-term jobs, often facilitated through a mobile app or digital platform.
This evolving workplace can be challenging, raising questions around liability and employee rights, as well as cyber security when remote or flexible workers have access to sensitive data. But there’s no denying the new model’s success, or that businesses have a lot to learn from its opportunities and challenges.
In many cases, new types of employee-business relationships are a positive thing. As businesses have found post-COVID-19, increased flexibility can be valuable. And the benefits go both ways, also giving workers the freedom they need to thrive.
However, flexible workers in some industries have faced low pay, a lack of security, and a poor work-life balance. So, it remains important to keep a focus on supporting employees — whether gig workers or longer-term contractors — even as technology becomes an increasingly important part of how business is conducted.
For example, many companies may hire additional staff on a specific project-by-project basis and often for relatively long periods of time to see a project through to completion.
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