Our Success Stories
lady chatting with another lady in Chubb office

Here are some of our successes with our partners.

Korea

Our Partner:
One of the top three credit card companies.

Business Challenge:
To identify any untapped customer segments.

Our Solution:
Applied Customer Analytics to identify those aged between 35-39, created a relevant insurance product and used Telemarketing as the sales channel.

Results:
The response rate doubled and the Partner extended the pilot for two years.

illustration: lady with credit cards on one hand and carrying many shopping bags

Singapore

Our Partner:
A global credit card leader

Business Challenge:
The credit card leader wanted to reduce marketing cost and deploy new sales conversion tactics.

Our Solution:
Chubb’s full-fledged Digital team transformed into the Partner’s marketing agency. Designed an acquisition strategy including content marketing, purchase path optimisation and retargeting.

Results:
The Partner achieved 56% reduction in marketing cost, with cost per acquired policy 65% lower than before.

illustration: man with glasses holding a laptop, diagram and chart in front

Taiwan

Our Partner:
A leading telecommunications company

Business Challenge:
The Partner aspired to enhance the customer experience for their subscribers.

Our Solution:
To enable subscribers to receive faster service for handset repair by signing up directly to Chubb’s individual mobile phone insurance policy.

Chubb conducted more than 30 solicitation license training sessions for 6,000+ telco salespersons so that they could sell insurance products at the telco’s branches.

Results:
The telco will benefit from ancillary income arising out of the one million new policyholders expected annually.

illustration: lady sitting on bench chatting on mobile phone, a couple behind chatting and taking selfie

Related Content

Our Partners
Our Partners
Our Capabilities
Our Capabilities
Our Value Proposition
Our Value Proposition
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Global Client Executive

Peter Kuczer
O: +61 3 96237204