Here are some of our successes with our partners.
One of the top three credit card companies.
To identify any untapped customer segments.
Applied Customer Analytics to identify those aged between 35-39, created a relevant insurance product and used Telemarketing as the sales channel.
The response rate doubled and the Partner extended the pilot for two years.
A global credit card leader
The credit card leader wanted to reduce marketing cost and deploy new sales conversion tactics.
Chubb’s full-fledged Digital team transformed into the Partner’s marketing agency. Designed an acquisition strategy including content marketing, purchase path optimisation and retargeting.
The Partner achieved 56% reduction in marketing cost, with cost per acquired policy 65% lower than before.
A leading telecommunications company
The Partner aspired to enhance the customer experience for their subscribers.
To enable subscribers to receive faster service for handset repair by signing up directly to Chubb’s individual mobile phone insurance policy.
Chubb conducted more than 30 solicitation license training sessions for 6,000+ telco salespersons so that they could sell insurance products at the telco’s branches.
The telco will benefit from ancillary income arising out of the one million new policyholders expected annually.
Contact us to find out how we can help you get covered against potential risk.
Global Client Executive
O: +61 3 96237204